Search Engine Marketing Manager: Emeryville, CA

This role is responsible for campaign strategy, account planning, and managing & developing a high performance digital marketing team.

Responsibilities: 
  • Define online marketing campaign strategy and guide a team of digital marketing analysts to execute those strategies
  • Define, track, and communicate key performance indicators and success metrics to clients.
  • Identify and implement opportunities for optimization, including but not limited to advertising creative and landing page optimization, bid management, and budget allocation.
  • Developing and teaching Jr. Team members in the ways of direct response digital media.
  • Leverage statistical & predictive analysis and let data guide campaign decisions.

Position Expectations: 
  • Demonstrated expertise and experience in either paid search or paid display media for direct response.
  • Exposure and interest in personnel development, teaching and coaching team members.
  • Show absolute attention to detail and a strong capacity for problem solving.
  • Be a true team player with the ability to have fun! 

Requirements: 
  • 4-6 years of previous search or display marketing experience
  • Previous experience managing people and leading their personal development, preferred but not required
  • Previous experience working with clients in an agency setting, preferred but not required
  • Proficient in Excel with capacity to utilize formulas, pivot tables and macros 
  • Bachelor's degree

 

Compensation:

Competitive salary range commensurate with education and experience.

Please apply directly to Holly by sending your resume in Word format to: tmcdonald@dcmstaffing.com. Please list your subject line as: "SEM Manager Candidate: (Your Name)"

ALL INFORMATION PROVIDED IS CONFIDENTIAL.
THERE IS NO COST INVOLVED FOR ANY APPLICANT AS ALL FEES ARE CLIENT/COMPANY PAID.

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